Find Your Institution’s Pumpkin Spice Latte

Find Your Institution’s Pumpkin Spice Latte

If you’re looking around at other institutions’ products trying to figure out how to replicate them, you’ve already lost. Don’t come at the problem from the perspective of “this thing is wildly popular; how can we do a version of it?” Instead, try “what product are we uniquely equipped to make?”

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Selecting Meaningful Higher Education Admission Standards
Andy Thompson Andy Thompson

Selecting Meaningful Higher Education Admission Standards

Don’t cast such a wide net that you end up with more fish than you can handle or accidentally catch a bunch of dolphins that won’t fit in your boat. A school’s admissions standards should align with the institution’s mission and target market—this will yield a higher percentage of students that are a better fit and, ultimately, more successful in their chosen school.

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Higher Ed Lessons From a Fried Chicken Empire
Susan Chiaramonte Susan Chiaramonte

Higher Ed Lessons From a Fried Chicken Empire

Discover how higher education can learn from Popeyes' successful rebranding. From leveraging data to embracing collaboration, these strategies can help institutions adapt and thrive in a changing educational landscape.

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