How Many Years Should Your Strategic Plan Cover?
Strategic Planning, Mission, Business, Leadership Emily Haworth Strategic Planning, Mission, Business, Leadership Emily Haworth

How Many Years Should Your Strategic Plan Cover?

Most strategic plans span between three and five years, but that range leaves a lot of room for interpretation. So, how can you determine the optimal length for your organization's strategic plan? Just like choosing the right pair of running shoes for your unique feet, finding the perfect duration for your strategic plan requires careful consideration of your organization’s unique needs and circumstances.

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The Power of Market Research

The Power of Market Research

You don't need a huge budget to be able to conduct effective market research. There are plenty of accessible tools out there, and even using just one or two of them can make a real difference. Whether your marketing team is a group of ten or just a solo intern, you can leverage research to significantly enhance your strategies.

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Innovation or Obsolescence: Blackberry Lessons for Higher Ed

Innovation or Obsolescence: Blackberry Lessons for Higher Ed

In the fast-paced world of technology, few stories are as intriguing as the rise and fall of Blackberry. Once hailed as an icon of innovation, Blackberry's journey from success to decline offers invaluable lessons, not just for business but also for higher education.

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The Art of Higher Education Compliance: Cultivating Buy-In
Compliance, Teamwork, Accreditation, Leadership Emily Haworth Compliance, Teamwork, Accreditation, Leadership Emily Haworth

The Art of Higher Education Compliance: Cultivating Buy-In

Whether you’re working on higher education accreditation, a new telecom software, or a popstar’s memoir; empathy, communication, and clarity are critical to getting your team’s support. It still may not be easy, but it’s absolutely worth the work. Because getting your team to support your compliance efforts not only allows you to achieve your goal, it creates a culture of openness, continuous improvement, and collective success.

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SMART Goals for Strategic Planning Explained
Goals, New Year, Resilience, Strategic Planning Emily Haworth Goals, New Year, Resilience, Strategic Planning Emily Haworth

SMART Goals for Strategic Planning Explained

Resolutions are a lot like cotton candy. They’re sweet ideas but will disappear under any kind of pressure (or in any kind of puddle). A SMART goal is the key to turning these ephemeral wishes into lasting change. Specificity, Measurability, Achievability, Relevance, and a Timeline give your goals the structure and shape you need in order to achieve them.

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