Meteoric Marketing Recap: The Power of Market Research
You don't need a huge budget to be able to conduct effective market research. There are plenty of accessible tools out there, and even using just one or two of them can make a real difference. Whether your marketing team is a group of ten or just a solo intern, you can leverage research to significantly enhance your strategies.
Why We SWOT
Ever wonder why a SWOT analysis is critical in higher education strategic planning? Uncover how regular self-assessments can lead to innovative strategies and help organizations navigate challenges. We're covering real-world examples, including Tesla's operational issues, to understand the impact of proactive planning versus reactive responses in education management.
Ditch Your Resolutions for a SMART Goal
Resolutions are a lot like cotton candy. They’re sweet ideas but will disappear under any kind of pressure (or in any kind of puddle). A SMART goal is the key to turning these ephemeral wishes into lasting change. Specificity, Measurability, Achievability, Relevance, and a Timeline give your goals the structure and shape you need in order to achieve them.
5 Timeless Lessons from Benjamin Franklin for Higher Education (and Life in General)
What can higher education learn from Benjamin Franklin's legacy? A lot! This blog examines Franklin's contributions, philosophy, and their implications for today's educational institutions. There’s a lot more to Philadelphia’s favorite historical figure than risky kite-flying.
How to Conduct a Great SWOT Analysis
Attempting to create a strategic plan without conducting a SWOT analysis is kind of like planning a trip without knowing what kind of vehicle you’re in—you might still be able to draw a great road map, but it won’t help much if it turns out you’re actually driving a boat.
Business Lessons From a First-Time Father
Even a version of her future where she eventually plays for the WNBA has to, ultimately, occur in reality. And reality has rules. In higher education, before I start telling everyone I’m opening the greatest University that New York City’s ever seen, I should probably check if the New York state licensure agency is even taking applications…