Thankfully, Words Do Have Meaning
We’ve gotten used to a filtered version of reality, one where we can speak our opinions without seeing the immediate effects our words had on others. The thing is, though, our words do have an effect. They impact other people. They can hurt. They can comfort. They are powerful.
Find Your Institution’s Pumpkin Spice Latte
If you’re looking around at other institutions’ products trying to figure out how to replicate them, you’ve already lost. Don’t come at the problem from the perspective of “this thing is wildly popular; how can we do a version of it?” Instead, try “what product are we uniquely equipped to make?”