Dangers of Passivity
“People don't buy what you do; they buy why you do it. And what you do simply proves what you believe.” ~ Simon Sinek
The Fault In Our Expectations
The funny thing about expectations is that they are not just arbitrarily imposed. Sure, they may be set higher than they should be, but the foundation for expectations always begins with a description of what one institution, organization, or even a restaurant says sets them apart.